Gucci $4.6 Million Trademark Victory Over Guess

Written By Tamera H. Bennett

Gucci brand of designer accessories and footwear wins $4.6 million trademark infringement verdict against fashion brand Guess.  Three years after Gucci filed suit, the court made a damage award as well as granted a permanent injunction blocking Guess from using the green-red-green stripes, a stylized "Square G," and a group of four interlocking "G"s known as a "Quattro G."  Each of those individual marks are found on the shoe pictured above. Here's a link to the court's opinion.

The Gucci "green-red-green" stripe, around since the 1960's, received a trademark registration in 1979.  While not at all similar to the Adidas brand "three stripes," you might be interested in our recent post on Adidas brand's efforts to protect its three stripes.

Tamera H. Bennett

Tamera H. Bennett is a wife, mom, lawyer, mediator, blogger, podcaster, and legal writer. For two decades she’s helped clients protect what they create by practicing trademark, copyright and entertainment law in Texas and Tennessee.

Tamera has co-hosted more than 85 episodes of the Entertainment Law Update Podcast since 2009. And, she’s been honored to write for BILLBOARD magazine and the TEXAS LAWYER.

In the summer of 2015, Tamera backpacked 100 miles over 10 days with her son's Boy Scout Troop. Tamera walked her first half-marathon in 2012 and walked the Cowtown Half Marathon in February 2016 and February 2017 with a PR each time. You can visit Tamera’s blog at createprotect.com and follow her on Twitter @tamerabennett.

http://www.tbennettlaw.com
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